While search engines have advanced by leaps and bounds over the years, they still aren’t able to ‘watch’ a video and understand what it is about. As such it falls to you to make sure that any video content you publish is optimized so that search engines can list it accordingly.
It should be noted that optimizing video content will vary slightly depending on whether it is self-hosted or published on YouTube – but these 3 essential tips apply in both situations:
In addition to optimizing its SEO, you will also want to make sure your video is displayed properly by optimizing its format and video settings. That can be done quite easily by enlisting the help of Movavi Video Converter to perform any type of video conversion that you may require.
Essentially Movavi Video Converter will let you convert your video to any format in just a few clicks, and has presets that support most video sharing platforms as well as mobile devices. On top of that it can also help you to trim unwanted footage, merge clips together, improve its quality, create animated GIFs, extract audio tracks, grab screenshots, and much more.
Depending on whether you are self-hosting or publishing your video on a particular platform, you can easily use Movavi Video Converter to switch it into the appropriate format. In fact you could even create several different versions of your video in various formats that may be helpful when self-hosting – just so that you don’t run into issues involving compatibility.
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