A hero banner, or hero image, is a large banner image placed prominently on a web page. With the rise in responsive design these kind of banners have become even more popular, because a responsive design allows the banner to be full width and therefore even more prominant than in a non-responsive design.
Often these banners can cover the entire screen of the home page of a site. They can also have content embedded within them, from simple text headlines to input forms. We love hero banners at Webfuel, as they can generate a real impact on visitors from the second they arrive on a website.
An impactful landing page is a vital component of any website. Research has shown that the first few seconds on a website are crucial in grabbing the attention of visitors. Most visitors leave websites with the first 20 seconds of a visit. So making sure you present something visually stunning to grab those visitors in that initial glance is key to reducing your bounce rate.
So what makes a good hero banner and an impactful landing page experience? Here's what we think:
If your site's landing page experience is looking a bit dated then why not speak to Webfuel about having a redesign based around a stunning hero banner?
On the surface it may seem like self-hosting videos is better than embedding them from YouTube (or other platforms). To a certain degree that is true, as self-hosting will give you full control over the video, minimize distractions and advertisements,
We should all be using Google Analytics to track visitors to our websites. It's as simple as registering with Google and pasting a short piece of tracking code into the header of your web page. This simple step then gives
Incorporation of video Something else you will start seeing more of within website designs, especially in hero areas, are videos. An example of a website using a video in it's hero area is Coin.Videos are an effective way to communicate
We recommend to every new website client that they have a blog on their website. This is for one very simple reason. Google loves blogs. A blog is a great way of adding new content to your website on a