If you sign-up for an SEO campagin we will perform a range of monthly tasks all focused on getting your site to Google page 1 for the campaign's target keywords. The exact composition of each campaign will vary depending on the type of website, the type of keywords and what your competitors for those keywords have done to achieve their own rankings.
However there a range of standard features to any campaign, both in month one, and ongoing. This article gives a brief summary of the various aspects of a "standard" SEO campaign.
Keyword Research: We analyse a large range of keywords to find suitable niche phrase(s) to target.
Competitor Analysis: The top 10 competitors in Google are analysed to determine their SEO strengths and weaknesses so that an SEO strategy can be targets appropriately.
Page Tests: We regularly scan your site for page issues, broken links, duplicate content, and anything else that could negatively impact SEO performance.
On-Page Optimizations: We perform on page optimization and content changes to keep ensure a site is focused accurately on the target keywords.
Tools Setup: We will ensure that Google Analytics and Google Webmaster tools are setup optimally and capturing all relevant SEO data.
Article Submissions: Content articles are submitted to niche blogs and industry based websites, contaning links back to your website.
Link Analysis: Backlinks are analysed and cleaned up if necessary. Published links are checked for relevance, consistency and power.
Social Signals: Social signals counts are improved over time (Google +1s, Twitter shares, Facebook likes & shares)
Local Citations: Local business citations are created and checked to ensure Google is producing enhanced maps listings
On-going Analysis/Reporting: All campaigns come with our client SEO dashboard where you can login and see the keyword analysis and progress refreshed on a daily basis.
One of the most important things you can do to give you site a boost in search engine results is to regularly add new content to the website. The amount of content on a website, and the frequency with which
If you're considering entering the world of e-commerce then one of the most important decisions you can make is which e-commerce software to use. But first it helps to think about what the key features of an e-commerce store are.
Why should I use a Content Management System (CMS)? That is a question we get asked almost daily by both our current and potential clients. The truth is, a client almost needs to feel the pain of a static website before
At Webfuel we host most of our websites on our scalable cloud CMS which is based on the open source Microsoft stack. However we often have requests to take over the hosting, backup and administration for sites hosted on the